Because of their recent appearance on the Web, content farms have not yet received a lot of explicit attention from the research community. The model of hiring cheap freelancers to produce content was first discussed as an alternative strategy to generating fake content automatically, together with an example of the infrastructure necessary to make it profitable through online ads, and techniques to detect social spam that promotes such content.^[2]

While not explicitly motivated by content farms, there has been recent interest in the automatic categorisation of web sites according to the quality of their content. ^[15][16] A detailed study on the application of these methods to the identification of content farm pages is yet to be done.