In a 2005 article, Woods^[14] addressed governance of the content lifecycle. In his model, there are categories of issues to address, rather than a simple, cradle-to-grave pathway. He writes that most content governance questions fall into one of the following categories:

More recently, Halverson has humorously suggested 15 discrete steps in the web content lifecycle: Audit, Analyze, Strategize, Categorize, Structure, Create, Revise, Revise, Revise, Approve, Tag, Format, Publish, Update, Archive.^[15]